Probiotics have recently received considerable attention by the healthcare professionals and the public. Probiotics are live microorganisms which, when administered in adequate amounts, confer a health benefit on the host.

From this definition, it becomes clear that probiotics can be a component of food, dietary supplement and drug, administered at any age for obtaining any type of health benefit.

Bacillus coagulans is an excellent example of a probiotic. Discover why LactoSpore^® is the Probiotic of Choice.

Event Overview:
The digestive health category is worth about $1 billion, with probiotics, prebiotics, fiber, and digestive enzymes dominating. But what do consumers understand by “digestive health”? What kind of claims are being made? As our knowledge and understanding of the gut microbiome expands, is that broadening the definition of “digestive health”? And what does the next generation of products look like?

To answers these questions and more, NutraIngredients-USA has gathered academics, product formulators, regulatory experts, and industry leaders to discuss the key data and advances in this vital category.

Who should attend?
This is a must-attend event for formulators, marketers, brand managers, category managers, market researchers, R&D experts, and general management.

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